deanwormald.com » work http://deanwormald.com Website of Dean Wormald. Things I've done and thought about. Sat, 17 Jul 2010 12:03:50 +0000 en hourly 1 http://wordpress.org/?v=3.0 The first and the last http://deanwormald.com/the-first-and-the-last/2010-05-28 http://deanwormald.com/the-first-and-the-last/2010-05-28#comments Fri, 28 May 2010 13:02:59 +0000 admin http://deanwormald.com/?p=191 Tonight I am not sleeping in a van.

Back of the white van

This is where it started.

It finished today, a short crawl back into NSW turf to Albury leaving from Melbourne this afternoon. Melbourne was my home for 11 months and it has had some effects on me, some similar to the photo effect above. The creativity and interactivity of my work and the North Melbourne surrounds, is now being surprisingly interrupted by a change of direction, first anit-clockwise and then international.

Clemenger Digital, BBDO and Proximity gave me the privilege of working with stunningly dynamic teams to create world class interactive experiences.

To all I had the pleasure of sharing this experience with, you know you’re top shit and you’ve proved this to all, above and beyond.

Mixes are here > http://deanwormald.com/share/

Keep it real. Farewell.

]]> http://deanwormald.com/the-first-and-the-last/2010-05-28/feed 2 Communications tool for White Pages produced in 2009 http://deanwormald.com/communications-tool-for-white-pages-produced-in-2009/2010-03-28 http://deanwormald.com/communications-tool-for-white-pages-produced-in-2009/2010-03-28#comments Sun, 28 Mar 2010 09:33:53 +0000 admin http://deanwormald.com/?p=78 Following the horrific bushfire season in Victoria in the summer of 2008/09, the White Pages team at Sensis briefed Clemenger Proximity to create a content managed site, allowing them to post contact details relative to public emergency situations.

White Pages Community was developed by my team and I to address this need, and with other stakeholders at Sensis on-board, sections of the site were added to showcase the annual Covers Program and general White Pages News.

White Pages Community homepage

Homepage of White Pages Community, showing two Public Service Announcements

My role, as well as the normal project management role taken on by a producer, was in creating the information architecture and interface layout. Jon Kerney took these and created a spacious and highly navigable interface design for the entire site. Anthony Smith then took these designs, and in a semi-R&D way set about developing the site in Drupal for a fully content managed site. This is really one of those sites that looks easy (thanks to the great work of said design/developer team) due to user interface, but was tricky technically to complete, and Anthony did a top job of customising the workflow for the CMS user.

]]> http://deanwormald.com/communications-tool-for-white-pages-produced-in-2009/2010-03-28/feed 0 Some recent work… M&M’S Bare All http://deanwormald.com/some-recent-work-mms-bare-all/2010-03-12 http://deanwormald.com/some-recent-work-mms-bare-all/2010-03-12#comments Thu, 11 Mar 2010 20:23:12 +0000 admin http://deanwormald.com/?p=45 The reverse fish-eye looking photo below was taken during work on the Bare All project.

M&M'S Bare All

http://www.m-msbareall.com.au/

Launched in February 2010, my role was Senior Interactive Producer at Clemenger Digital, for Clemenger BBDO Melbourne. Working with an integrated agency team, external 3D animators (Trilobite) and sound studio (Flagstaff Studios) and photographer (David Rosendale).

Lead designer and interactive developer Michael Beech put in a huge effort for a very impressive result. The thing I love about working at this agency is how integrated it really is, and many of the creatives admit to not being so technically savvy which I truly think is a good thing – they think without restraints.

Here are some key screens from the site:

M&M'S characters, baring all out camping

Intro animation

Bare All television commercial

Bare All television commercial

Bare All flash site footer nav

Linear navigation for character sequence, with a very smart cascading loading strategy...and a pre-loader you can play with

]]> http://deanwormald.com/some-recent-work-mms-bare-all/2010-03-12/feed 1 Brand site produced in 2009 http://deanwormald.com/brand-site-produced-in-2009/2010-03-12 http://deanwormald.com/brand-site-produced-in-2009/2010-03-12#comments Thu, 11 Mar 2010 20:06:47 +0000 admin http://deanwormald.com/?p=50 This was a monster, but I dug in hard and really loved it. Very challenging, the largest site I and pretty much everyone on the team had built.

dulux consumer home 300x224 Brand site produced in 2009

Check out my post on the Clemenger Digital blog:
http://clemengerdigital.com.au/index.php/2010/01/19/duluxcomau/

]]> http://deanwormald.com/brand-site-produced-in-2009/2010-03-12/feed 1 Sphere shot of a light probe http://deanwormald.com/sphere-shot-of-a-light-probe/2009-11-21 http://deanwormald.com/sphere-shot-of-a-light-probe/2009-11-21#comments Sat, 21 Nov 2009 10:50:47 +0000 admin http://deanwormald.com/?p=39 Reflection of me in a very tired state at an M&M's photo-shoot. You Yangs near Melbourne.

Reflection of me in a very tired state at an M&M's photo-shoot. You Yangs near Melbourne.

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