The Yellow Pages Hidden Pizza campaign keeps on picking up awards… Adding to the long list of awards already won!
This time at the Asian Marketing Effectiveness Awards the campaign won:
- Platinum Award – Best of Show
- Best integrated marketing campaign – Gold
- Most effective use of advertising – Silver
- Most effective use of interactive marketing – Silver
- Most innovative use of media – Gold
- Best marketing campaign for national brand development – Silver
- Best insights / strategic thinking – Silver
- Best ideas – Gold
Source: http://www.campaignbrief.com/2011/05/clemenger-bbdo-proximity-wins.html
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